Promotional Videos

Promotional videos are used as part of a broad marketing strategy on video sharing and social media websites such as YouTube, Vimeo, Facebook and Twitter.  As the examples below demonstrate there are many different approaches but generally they will include a mixture of interviews and rehearsal material gathered during recording sessions and are used to accompany the launch of a CD, DVD or download.

These are often made as part of an existing CD/DVD package but can also be done as stand alone projects.

Here are some examples of promotional videos made for our clients:

Promotional feature on Ermonela Jaho for Opera Rara
Filmed during recording sessions in Valencia, Spain

Aurora Orchestra: Promo for the BBC Proms
Filmed during rehearsals at Maida Vale Studios
This video has had over 800,000 views and 8,000 shares on Facebook

Promotional feature on Diyang Mei for the Borletti Buitoni Trust
Filmed during recording sessions at Menuhin Hall

Aurora Orchestra: Promo for “Klezmahler”
Filmed during orchestral rehearsals

Video trailer for Kit & The Widow’s live DVD filmed at Cadogan Hall
Edited from excerpts from the finished DVD